“Live” media and official sources
Every active online publication (updated at least 2–3 times a week), as well as the official websites of government bodies, is monitored around the clock.
Armenian media monitoring
Armenian online media. 98% of publications — in real time
Round-the-clock monitoring of online media covering 98% of the Armenian-language information field. AI sentiment analysis, full article texts and a vast media archive dating back to 1999 — the most powerful tool for controlling information flows in Armenia.
What online media monitoring includes
All major Armenian outlets — online publications, news agencies and digital media, TV and radio websites — under constant monitoring.
Automated AI sentiment
Every article is automatically classified as positive, neutral or negative based on analysis of the full text, not just the headline. Sentiment analysis is available in the Citations tool.
Full text of articles
Read articles in full without leaving our platform. The full text lets you make a real assessment of a publication.
Media archive since 1999
The largest digital database of Armenian-language media, with almost three decades of history, where you can find the archive material you need. Details are in the Archive tool.
In-depth analysis by source
Find out which outlets cover your topics of interest most actively and in what tone with the Media Landscape tool. Get to know any outlet with Media Profiles.
First source
For any story or campaign, the system clearly shows the outlet that published the information first.
How it works
Set your keywords according to your subscription plan
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Set your keywords
Enter the words or phrases you want to monitor: your brand, a person’s name, a project or a competitor. The system works in Armenian, Russian and English.
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Instant capture and identification
When any platform publishes an article, item, quote or post containing your keyword, the system catches it in real time — with the exact source and publication time — and stores it in our database.
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AI analysis and summary
Artificial intelligence determines the tone of the material and, within seconds, produces a short, meaningful summary of long texts. Available in the Citations section.
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Personalised alerts
Get alerts by email or through our dedicated Telegram bot at the frequency that suits you (instantly, daily, weekly or monthly), separately for each keyword. If the number of articles suddenly exceeds your baseline, the Crisis Monitor tool immediately sends an alert by email and Telegram.
Who this tool is for
Business and corporate sector
Track mentions of your brand in real time. Assess your reputation, watch competitors and measure the effectiveness of PR actions.
Government bodies and embassies
Monitor the official news feed, the public reaction to policies and the tone of coverage in Armenian media.
PR and marketing agencies
Manage the information flows of dozens of clients from one dashboard, build dynamic reports and offer premium consulting.
Frequently asked questions
Is monitoring done only with simple keywords?
Given the specifics of the Armenian language, our system is built so that you also find publications for “similar” keywords. For that reason, in some cases you may receive irrelevant publications. The system also understands phrases, but the more words they contain, the more irrelevant publications there will be.
Why might the system sometimes fail to find a specific article I need?
If you are sure the article exists but it did not appear in the search results, the reasons are usually the following.
● The source is not in our database. We deliberately do not monitor suspicious spam sites, to keep your news feed free of junk. In any case, if you find a non-spam site that we do not have, write to support@mediamonitoring.am or use the chatbot.
● Typos in the original source. The journalist may have written your brand name with an error or typo.
● Closed platforms. The material was published in a closed Facebook group or on a personal page (we monitor only publicly available information).
● The material could not be retrieved from the site in full. Very rarely, because of the site’s settings, a publication reaches us incomplete, and the part with your keyword is not included.
How and how often can I receive alerts?
Managing alerts is entirely in your hands. For a new mention you can be notified by email or through our dedicated Telegram bot. You decide the frequency yourself: instantly, daily, weekly or monthly. An important advantage: you can set different alert schedules for different keywords (for example, instantly for crisis words and weekly for industry news).
Which sources and news sites are on the monitoring list?
We provide almost complete — 98% — coverage of the active Armenian-language media field. The system monitors, around the clock, all online media updated at least 2–3 times a week. The list also includes the official websites of state and local government bodies.
Tools that extend media monitoring
Citations
Find out who cites you and how often. Learn the tone of publications.
Learn moreMedia Landscape & AI Sentiment
Find out who writes about you and explore the outlet’s profile.
Learn moreCrisis Monitor
Don’t miss the crucial moment — learn of a brewing crisis ahead of time from media signals.
Learn moreDon’t miss mentions of yourself in Armenian media
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